Home/Filings/4/0001818383-21-000112
4//SEC Filing

Sweetser Jeff 4

Accession 0001818383-21-000112

CIK 0001818383other

Filed

Oct 3, 8:00 PM ET

Accepted

Oct 4, 7:44 PM ET

Size

8.9 KB

Accession

0001818383-21-000112

Insider Transaction Report

Form 4
Period: 2021-10-01
Sweetser Jeff
See Remarks
Transactions
  • Exercise/Conversion

    Class B-1 Units of QL Holdings LLC and Class B Common Stock

    2021-10-018,00095,754 total
    Class A Common Stock (8,000 underlying)
  • Exercise/Conversion

    Class A Common Stock

    2021-10-01+8,00027,525 total
  • Sale

    Class A Common Stock

    2021-10-04$17.55/sh8,000$140,40019,525 total
Footnotes (3)
  • [F1]On October 1, 2021, the Reporting Person exchanged 8,000 Class B-1 Units of QLH (the "Class B-1 Units"), along with 8,000 shares of Class B Common Stock (the "Class B Common Stock") for shares of Class A Common Stock on a one-for-one basis.
  • [F2]The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan previously adopted by the Reporting Person.
  • [F3]Pursuant to the Exchange Agreement, dated October 27, 2020, among the Issuer, QL Holdings LLC (QLH), Guilford Holdings, Inc. and the Class B-1 members of QLH, each Class B-1 Unit, together with one share of Class B Common Stock, is exchangeable for one share of Class A Common Stock, subject to vesting conditions set forth in separate agreements.

Issuer

MediaAlpha, Inc.

CIK 0001818383

Entity typeother

Related Parties

1
  • filerCIK 0001830019

Filing Metadata

Form type
4
Filed
Oct 3, 8:00 PM ET
Accepted
Oct 4, 7:44 PM ET
Size
8.9 KB