Mercier Laurent 4

What Happened

• Laurent Mercier, Chief Financial Officer of Coty Inc. (COTY), reported an open-market purchase of 5,000 shares on February 10, 2026. The shares were bought at $2.65 per share for a total transaction value of $13,250. This was a direct purchase (transaction code P).

Key Details

• Transaction date and price: 2026-02-10 — 5,000 shares at $2.65 each.
• Total value: $13,250.
• Shares owned after transaction: Not disclosed in the provided filing excerpt.
• Transaction type: Open market purchase (code P).
• Footnotes/plan info: No 10b5-1 plan, tax withholding, or other footnotes were indicated in the supplied details.
• Timeliness: Filing date was 2026-02-18, eight days after the trade — this appears to be a late Form 4 filing (Form 4s are typically due within two business days), which can delay public visibility of the insider activity.

Context

• Purchases by executives can be interpreted as a personal investment in the company, but the amount here ($13.25k) is modest. No option exercises, gifts, or immediate sales were reported in this transaction.