Eaton Sam 4

What Happened
Sam Eaton, Chief Technology Officer of Yelp Inc. (YELP), had 4,228 shares disposed on March 15, 2026, at an average price of $23.83 per share for a total value of $100,753. This disposition was recorded as tax withholding (transaction code F) to satisfy withholding obligations tied to the vesting of previously granted RSUs, not an open-market sale.

Key Details

• Transaction date: 2026-03-15; reported on Form 4 filed 2026-03-17.
• Price per share: $23.83; shares disposed: 4,228; total value: $100,753 (rounded).
• Transaction code: F (payment of exercise price or tax liability via share withholding).
• Footnote: Shares were withheld to satisfy tax withholding obligations for RSUs that vested (previously reported in Table I).
• Shares owned after the transaction: not specified on this Form 4.

Context
This was a tax-withholding/net-share settlement related to RSU vesting—common and administrative in nature—rather than a voluntary open-market sale signaling a change in insider sentiment. Such withholdings reduce the number of shares delivered to the insider to cover taxes and are routine for equity compensation.