Cheesecake Factory (CAKE) Ashley Hanscom Sells 3,500 Shares

What Happened

• Ashley W. Hanscom, Principal Accounting Officer of Cheesecake Factory (CAKE), reported a sale of 3,500 shares on 2026-07-30. The reported sale price was $100.00 per share, totaling $350,000. The Form 4 lists the transaction as an open market or private sale (code S).

Key Details

• Transaction date and price: 2026-07-30 at $100.00 per share (3,500 shares; $350,000 total).
• Form filed: Accession 0001971797-26-000010, filed 2026-07-31 (one day after the transaction).
• Shares owned after transaction: not reported in this filing.
• Footnote: F1 indicates these were restricted shares subject to forfeiture.
• No late‑filing flag was indicated in the filing information.

Context

• This was a sale, which is common and does not by itself indicate the insider’s view of the company. Purchases tend to be more informative about insider confidence.
• The footnote that shares were "subject to forfeiture" means the shares had restrictions; the filing does not explain whether conditions changed or why the sale occurred.