Macy's (M) — Bron Olivier, Bloomingdale's CEO Sells Shares

What Happened
Bron Olivier, CEO of Bloomingdale's (a division of Macy's, ticker M), had 13,146 restricted stock units vest on April 3, 2026 (conversion/exercise of a derivative). Those vested shares were used to satisfy tax withholding (13,146 shares surrendered). Separately, Olivier sold 7,228 shares in an open-market transaction on April 6, 2026 for a weighted-average price of $17.92, generating total proceeds of approximately $129,555.

Key Details

• Transaction dates: RSU vest/conversion and withholding on 2026-04-03; open-market sale on 2026-04-06. Filing date: 2026-04-07 (Form 4 accession 0002016845-26-000006).
• Sale price (open market): weighted average $17.92; reported sales ranged $17.86–$17.97 per share. Total reported proceeds ≈ $129,555.
• RSU vesting: 13,146 shares converted/issued on vesting (from a 52,585 RSU grant made 2025-04-03 that vests in four equal installments).
• Tax withholding: 13,146 vested shares were surrendered to cover taxes (not a discretionary sale by the reporting person).
• Shares owned after transaction: not disclosed in the provided filing excerpt.
• Footnotes: F1 (each RSU = one share), F2 (withholding sale not discretionary), F3 (weighted-average price & range), F4 (details of original RSU grant).

Context

• This was primarily a routine vesting event (RSUs converting to shares) with an associated withholding and a subsequent open-market sale. Surrendering shares to cover taxes is common and does not necessarily signal a view on the company's stock.
• The filing shows no option exercise for immediate profit-taking; instead it reflects RSU vesting and subsequent partial sale.