AppFolio (APPF) CFO Timothy M. Eaton Withholds 949 Shares for Taxes

What Happened
Timothy M. Eaton, Chief Financial Officer of AppFolio, had a total of 949 shares of Class A common stock withheld by the company on August 10, 2026 to satisfy tax withholding obligations arising from the vesting of performance- and time-based restricted stock units (PSUs/RSUs). The shares were withheld at a reported price of $199.54 per share for an aggregate value of approximately $189,364. These were issuer withholdings (transaction code F), not open-market sales.

Key Details

• Transaction date: August 10, 2026; Filing date: August 12, 2026 (timely filing).
• Withheld shares: 949 total (individual withholdings of 315, 170, 160, 125, 75, 41, 35, and 28 shares).
• Price per share used for withholding: $199.54; total value ≈ $189,364.
• Reason: Shares withheld by the issuer to satisfy minimum tax withholding on vested PSUs and RSUs from multiple grants.
• Grants referenced include PSU/RSU awards dated between March 6, 2023 and January 27, 2026 (see footnotes F1–F8).
• Shares owned after the transaction: not specified in the provided filing excerpt.
• Transaction code F = tax withholding (routine disposition by issuer), not an open-market sale (code S) or a purchase.

Context
This is a routine tax-withholding event tied to equity award vesting: the company retained shares to cover withholding taxes instead of the executive paying cash. Such withholdings are common and typically do not signal a change in insider sentiment the way open-market purchases might.