COYLE MICHAEL J 4

4 · HEARTLAND FINANCIAL USA INC · Filed Jan 6, 2020

Form 4

Period: 2020-01-02

EVP Senior General Counsel

Transactions

Holdings

Common Stock
9,971
Common Stock
(indirect: By 401(k))
1,000
2015 Time-Based Restricted Stock
[F2][F3]
→ Common Stock (350 underlying)
0
2017 Performance Based Restricted Stock (1-year performance)
[F2][F4]
→ Common Stock (399 underlying)
0
2017 Performance Based Restricted Stock (3-year performance)
[F2][F5]
→ Common Stock (327 underlying)
0
2017 Time-Based Restricted Stock
[F2][F6]
→ Common Stock (218 underlying)
0
2018 Performance Based Restricted Stock (1-year performance)
[F2][F7]
→ Common Stock (103 underlying)
0
2018 Performance Based Restricted Stock (3-year performance)
[F2][F8]
→ Common Stock (609 underlying)
0
2018 Time-Based Restricted Stock
[F2][F9]
→ Common Stock (305 underlying)
0

Footnotes (9)

[F1]Reflects shares purchased through the Employee Stock Purchase Program
[F2]Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.
[F3]Of these restricted stock units, 1/3 vest on 1-20-2018, 1/3 vest on 1-20-2019, and 1/3 vest on 1-20-2020.
[F4]These restricted stock units vest on 1-19-2020 if certain performance measures are achieved by the Issuer.
[F5]These restricted stock units vest in 2020 if certain performance measures are achieved by the Issuer.
[F6]Of these restricted stock units, 1/3 vest in 01-2018, 1/3 vest in 01-2019 and 1/3 vest in 01-2020.
[F7]These restricted stock units vest on 3-6-2021 if certain performance measures are achieved by the Issuer.
[F8]These restricted stock units vest in 2021 if certain performance measures are achieved by the Issuer.
[F9]Of these restricted stock units, 1/3 vest on 3-6-2019, 1/3 vest on 3-6-2020, and 1/3 vest on 3-6-2021.

Signature

/s/ Michael J. Coyle|2020-01-06

Documents

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