SC 13G 1 p19200_13g.txt SCHEDULE 13G SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Schedule 13G INFORMATION TO BE INCLUDED IN STATEMENTS FILED PURSUANT TO RULES 13d-1 (b), (c) AND (d) AND AMENDMENTS THERETO FILED PURSUANT TO 13d-2 (b) ServiceWare Technologies, Inc. -------------------------------------------------------------------------------- (Name of Issuer) Common Stock -------------------------------------------------------------------------------- (Title of Class of Securities) 81763Q208 -------------------------------------------------------------------------------- (CUSIP Number) February 8, 2005 -------------------------------------------------------------------------------- (Date of Event Which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [ ] Rule 13d-1(b) [X] Rule 13d-1(c) [ ] Rule 13d-1(d) *The remainder of this cover page shall be filled out for a reporting person's initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page. The information required on the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes). (Continued on following pages) Page 1 of 14 Pages Exhibit Index Contained on Page 13 ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 2 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING SS OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON Meritech Capital Partners II L.P. ("MCP II") Tax ID Number: ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION Delaware ------------------------------------ -------- ---------------------------------- 5 SOLE VOTING POWER NUMBER OF 546,895 shares, which include 59,063 shares SHARES subject to warrants that are exercisable within BENEFICIALLY 60 days, except that Meritech Capital Associates OWNED BY EACH II L.L.C. ("MCA II"), the general partner of MCP REPORTING II, may be deemed to have sole voting power with PERSON respect to such shares, Meritech Management WITH Associates II L.L.C. ("MMA II"), a managing member of MCA II, may be deemed to have sole voting power with respect to such shares, and Paul S. Madera ("Madera") and Michael B. Gordon ("Gordon"), the managing members of MMA II, may be deemed to have shared voting power with respect to such shares -------- ------------------------------------------------ 6 SHARED VOTING POWER See response to row 5. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 546,895 shares, which include 59,063 shares subject to warrants that are exercisable within 60 days, except that MCA II, the general partner of MCP II, may be deemed to have sole dispositive power with respect to such shares, MMA II, a managing member of MCA II, may be deemed to have sole dispositive power with respect to such shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared dispositive power with respect to such shares. -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER See response to row 7. ------------ ------------------------------------------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 546,895 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW 9 EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 6.2% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* PN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 3 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING SS OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON Meritech Capital Affiliates II L.P. ("MC AFF II") Tax ID Number: ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION Delaware ------------------------------------ -------- ---------------------------------- 5 SOLE VOTING POWER NUMBER OF 14,072 shares, which include 1,520 shares SHARES subject to warrants that are exercisable within BENEFICIALLY 60 days, except that MCA II, the general partner OWNED BY EACH of MC AFF II, may be deemed to have sole voting REPORTING power with respect to such shares, MMA II, a PERSON managing member of MCA II, may be deemed to have WITH sole voting power with respect to such shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared voting power with respect to such shares. -------- ------------------------------------------------ 6 SHARED VOTING POWER See response to row 5. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 14,072 shares, which include 1,520 shares subject to warrants that are exercisable within 60 days, except that MCA II, the general partner of MC AFF II, may be deemed to have sole dispositive power with respect to such shares, MMA II, a managing member of MCA II, may be deemed to have sole dispositive power with respect to such shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared dispositive power with respect to such shares. -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER See response to row 7. ------------ ------------------------------------------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 14,072 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 0.2% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* PN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 4 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING SS OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON MCP Entrepreneur Partners II L.P. ("MEP II") Tax ID Number: ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION Delaware ------------ ------------------------------------------------------------------- 5 SOLE VOTING POWER NUMBER OF 4,182 shares, which include 452 shares subject SHARES to warrants that are exercisable within 60 days, BENEFICIALLY except that MCA II, the general partner of MEP OWNED BY EACH II, may be deemed to have sole voting power with REPORTING respect to such shares, MMA II, a managing PERSON member of MCA II, may be deemed to have sole WITH voting power with respect to such shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared voting power with respect to such shares. -------- ------------------------------------------------ 6 SHARED VOTING POWER See response to row 5. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 4,182 shares, which include 452 shares subject to warrants that are exercisable within 60 days, except that MCA II, the general partner of MEP II, may be deemed to have sole dispositive power with respect to such shares, MMA II, a managing member of MCA II, may be deemed to have sole dispositive power with respect to such shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared dispositive power with respect to such shares. -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER See response to row 7. ------------------------------------ -------- ---------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 4,182 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 0.0% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* PN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 5 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING SS OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON MeriTech Capital Associates II LLC Tax ID Number: ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION Delaware ------------ ------------------------------------------------------------------- 5 SOLE VOTING POWER NUMBER OF 565,149 shares, which include 61,035 shares SHARES subject to warrants that are exercisable within BENEFICIALLY 60 days, all of which are held by MCP II, MC AFF OWNED BY EACH II, and MEP II, for whom MCA II serves as REPORTING general partner, except that MMA II, a managing PERSON member of MCA II, may be deemed to have sole WITH power to vote these shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared power to vote these shares. -------- ------------------------------------------------ 6 SHARED VOTING POWER See response to row 5. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 565,149 shares, which include 61,035 shares subject to warrants that are exercisable within 60 days, all of which are held by MCP II, MC AFF II, and MEP II, for whom MCA II serves as general partner, except that MMA II, a managing member of MCA II, may be deemed to have sole power to dispose of these shares, and Madera and Gordon, the managing members of MMA II, may be deemed to have shared power to dispose of these shares. -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER See response to row 7. ------------------------------------ -------- ---------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 565,149 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 6.4% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* PN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 6 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING SS OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON Meritech Management Associates II L.L.C Tax ID Number: ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION Delaware ------------ ------------------------------------------------------------------- 5 SOLE VOTING POWER NUMBER OF 565,149 shares, which include 61,035 shares SHARES subject to warrants that are exercisable within BENEFICIALLY 60 days, all of which are held by MCP II, MC AFF OWNED BY EACH II, and MEP II. MMA II serves as a managing REPORTING member of MCA II, the general partner of such PERSON entities. Madera and Gordon, the managing WITH members of MMA II, may be deemed to have shared power to vote these shares. -------- ------------------------------------------------ 6 SHARED VOTING POWER See response to row 5. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 565,149 shares, which include 61,035 shares subject to warrants that are exercisable within 60 days, all of which are held by MCP II, MC AFF II, and MEP II. MMA II serves as a managing member of MCA II, the general partner of such entities. Madera and Gordon, the managing members of MMA II, may be deemed to have shared power to dispose of these shares. -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER See response to row 7. ------------ ------------------------------------------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 565,149 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 6.4% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* PN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 7 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING PERSON Paul Madera ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION U.S. Citizen ------------ ------------------------------------------------------------------- 5 SOLE VOTING POWER NUMBER OF 0 shares SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH -------- ------------------------------------------------ 6 SHARED VOTING POWER 565,149 shares, which include 61,035 shares subject to warrants that are exercisable within 60 days, all of which are held by MCP II, MC AFF II, and MEP II. MCA II is the general partner of such entities and Madera, as a managing member of MMA II, a managing member of MCA II, may be deemed to have shared power to vote these shares. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 0 shares -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER 565,149 shares, which include 61,035 shares subject to warrants that are exercisable within 60 days, all of which are held by MCP II, MC AFF II, and MEP II. MCA II is the general partner of such entities and Madera, as a managing member of MMA II, a managing member of MCA II, may be deemed to have shared power to dispose of these shares. ------------------------------------ -------- ---------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 565,149 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 6.4% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* IN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 8 of 14 ------------------------------- ----------------------------- ------------ ------------------------------------------------------------------- 1 NAME OF REPORTING PERSON Michael Gordon ------------ ------------------------------------------------------------------- 2 CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [X] ------------ ------------------------------------------------------------------- 3 SEC USE ONLY ------------ ------------------------------------------------------------------- 4 CITIZENSHIP OR PLACE OF ORGANIZATION U.S. Citizen ------------ ------------------------------------------------------------------- 5 SOLE VOTING POWER NUMBER OF 0 shares SHARES BENEFICIALLY OWNED BY EACH REPORTING PERSON WITH -------- ------------------------------------------------ 6 SHARED VOTING POWER 565,149 shares, which include 61,035 shares subject to warrants that are exercisable within 60 days, all of which are held by MCP II, MC AFF II, and MEP II. MCA II is the general partner of such entities and Gordon, as a managing member of MMA II, a managing member of MCA II, may be deemed to have shared power to vote these shares. -------- ------------------------------------------------ 7 SOLE DISPOSITIVE POWER 0 shares -------- ------------------------------------------------ 8 SHARED DISPOSITIVE POWER 565,149 shares, which include 61,035 shares subject to warrants that are exercisable within 60 days, all of which are held by MCP II, MC AFF II, and MEP II. MCA II is the general partner of such entities and Gordon, as a managing member of MMA II, a managing member of MCA II, may be deemed to have shared power to dispose of these shares. ------------ ------------------------------------------------------------------- 9 AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 565,149 ------------ ------------------------------------------------------------------- 10 CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] ------------ ------------------------------------------------------------------- 11 PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9 6.4% ------------ ------------------------------------------------------------------- 12 TYPE OF REPORTING PERSON* IN ------------ ------------------------------------------------------------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 9 of 14 ------------------------------- ----------------------------- ITEM 1(A). NAME OF ISSUER -------------- ServiceWare Technologies, Inc. ITEM 1(B). ADDRESS OF ISSUER'S PRINCIPAL EXECUTIVE OFFICES ----------------------------------------------- One North Shore Center, 12 Federal Street, Suite 503 Pittsburgh, Pennsylvania 15212 ITEM 2(A). NAME OF PERSONS FILING ---------------------- This Statement is filed by Meritech Capital Partners II L.P., a Delaware limited partnership ("MCP II"), MeriTech Capital Affiliates II L.P., a Delaware limited partnership ("MC AFF II"), MCP Entrepreneur Partners II L.P., a Delaware limited partnership ("MEP II"), MeriTech Capital Associates II L.L.C., a Delaware limited liability company ("MCA II"), MeriTech Management Associates II L.L.C., a Delaware limited liability company ("MMA II"), Paul Madera ("Madera") and Michael Gordon ("Gordon"). The foregoing entities and individuals are collectively referred to as the "Reporting Persons." MCA II is the general partner of MCP II, MC AFF II and MEP II, and may be deemed to have indirect beneficial ownership of shares of the issuer directly owned by MCP II, MC AFF II and MEP II. MMA II is a managing member of MCA II and may be deemed to have indirect beneficial ownership of shares of the issuer directly owned by MCP II, MC AFF II and MEP II. Madera and Gordon are managing members of MMA II and may be deemed to have indirect beneficial ownership of shares of the issuer directly owned by MCP II, MC AFF II and MEP II. ITEM 2(B). ADDRESS OF PRINCIPAL OFFICE --------------------------- The address for each of the Reporting Persons is: MeriTech Capital Partners 285 Hamilton Avenue, Suite 200 Palo Alto, CA 94301 ITEM 2(C) CITIZENSHIP ----------- MCP II, MC AFF II and MEP II are Delaware limited partnerships. MCA II and MMA II are Delaware limited liability companies. Madera and Gordon are United States citizens. ITEM 2(D) AND (E). TITLE OF CLASS OF SECURITIES AND CUSIP NUMBER --------------------------------------------- Common Stock CUSIP # 81763Q208 ITEM 3. Not Applicable. -------------- ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 10 of 14 ------------------------------- ----------------------------- ITEM 4. OWNERSHIP --------- Provide the following information regarding the aggregate number and percentage of the class of securities of the issuer identified in Item 1. (a) Amount beneficially owned: -------------------------- See Row 9 of cover page for each Reporting Person. (b) Percent of Class: ----------------- See Row 11 of cover page for each Reporting Person. (c) Number of shares as to which such person has: --------------------------------------------- (i) Sole power to vote or to direct the vote: ----------------------------------------- See Row 5 of cover page for each Reporting Person. (ii) Shared power to vote or to direct the vote: ------------------------------------------- See Row 6 of cover page for each Reporting Person. (iii) Sole power to dispose or to direct the disposition of: ----------------------------------------- See Row 7 of cover page for each Reporting Person. (iv) Shared power to dispose or to direct the disposition of: ------------------------------------------ See Row 8 of cover page for each Reporting Person. ITEM 5. OWNERSHIP OF FIVE PERCENT OR LESS OF A CLASS -------------------------------------------- Not applicable. ITEM 6. OWNERSHIP OF MORE THAN FIVE PERCENT ON BEHALF OF ANOTHER -------------------------------------------------------------- PERSON. ------- Under certain circumstances set forth in the limited partnership agreements of MCP II, MC AFF II and MEP II, and the limited liability company agreements of MCA II and MMA II, the general and limited partners or members, as the case may be, of each of such entities may be deemed to have the right to receive dividends from, or the proceeds from, the sale of shares of the issuer owned by each such entity of which they are a partner or member, as the case may be. ITEM 7. IDENTIFICATION AND CLASSIFICATION OF THE SUBSIDIARY WHICH -------------------------------------------------------------- ACQUIRED THE SECURITY BEING REPORTED ON BY THE PARENT HOLDING -------------------------------------------------------------- COMPANY ------- Not applicable. ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 11 of 14 ------------------------------- ----------------------------- ITEM 8. IDENTIFICATION AND CLASSIFICATION OF MEMBERS OF THE GROUP. --------------------------------------------------------- Not applicable. ITEM 9. NOTICE OF DISSOLUTION OF GROUP. ------------------------------ Not applicable. ITEM 10. CERTIFICATION. ------------- Not applicable. ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 12 of 14 ------------------------------- ----------------------------- SIGNATURES After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct. Date: February 22, 2005

The original statement shall be signed by each person on whose behalf the statement is filed or his authorized representative. If the statement is signed on behalf of a person by his authorized representative other than an executive officer or general partner of the filing person, evidence of the representative's authority to sign on behalf of such person shall be filed with the statement, provided, however, that a power of attorney for this purpose which is already on file with the Commission may be incorporated by reference. The name and any title of each person who signs the statement shall be typed or printed beneath his signature. NOTE: Schedules filed in paper format shall include a signed original and five copies of the schedule, including all exhibits. See ss.240.13d-7 for other parties for whom copies are to be sent. Attention: Intentional misstatements or omissions of fact constitute Federal criminal violations (See 18 U.S.C. 1001) http://www.sec.gov/divisions/corpfin/forms/13g.htm Last update: 11/05/2002 ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 13 of 14 ------------------------------- ----------------------------- EXHIBIT INDEX Found on Sequentially Exhibit Numbered Page ------- ------------- Exhibit A: Agreement of Joint Filing 14 ------------------------------- ----------------------------- CUSIP NO. 81763Q208 13 G Page 14 of 14 ------------------------------- ----------------------------- EXHIBIT A --------- Agreement of Joint Filing ------------------------- The undersigned hereby agree that a single Schedule 13G (or any amendment thereto) relating to the Common Stock of ServiceWare Technologies, Inc. shall be filed on behalf of each of the undersigned and that this Agreement shall be filed as an exhibit to such Schedule 13G. Date: February 22, 2005

MERITECH CAPITAL PARTNERS II LP SC 13G