GENERAL ATLANTIC, L.P. 4

What Happened
General Atlantic GenPar, L.P. (a reported 10% owner) purchased 1,304,347 shares of Liftoff Mobile, Inc. (LFTO) common stock at $23.00 per share on June 5, 2026. The transaction was an acquisition in Liftoff’s initial public offering and had a total value of $29,999,981. This was a purchase (institutional buy) rather than a sale.

Key Details

• Transaction date and price: 2026-06-05, purchase at $23.00 per share.
• Shares acquired: 1,304,347; total value: $29,999,981.
• Shares owned after transaction: Not specified in the Form 4 filing.
• Filing date/timeliness: Form 4 filed 2026-06-09 — within the typical two-business-day window (timely).
• Notable footnotes: Filing states the shares were purchased by General Atlantic (LFT), L.P. in the issuer’s IPO (FN1). Multiple affiliated GA funds and entities are disclosed as sharing beneficial ownership of the record holder (FNs 2–4); several GA entities may be deemed a “group,” though each disclaims ownership of securities not directly owned.
• Reporting type: Institutional purchase by a 10% owner (not an executive insider).

Context

• This was an IPO allocation/purchase by an institutional investor, which is different from insider sales by executives; such purchases can reflect institutional support but are routine for IPO participants.
• The complex GA entity and fund structure is disclosed to show beneficial ownership and group status; the filing explicitly disclaims that this report should be taken as an admission of group membership or broader beneficial ownership.