ALBER LAURA 4

What Happened Laura Alber, a director of Salesforce, made two open-market purchases on March 19, 2026, acquiring a total of 2,571 shares. The transactions were: 491 shares at $194.54 each (≈ $95,519.14) and 2,080 shares at $194.59 each (≈ $404,747.20), for a combined value of about $500,266.34. These were purchases (code P), which investors often view as a more informative signal than routine sales.

Key Details

• Transaction dates: March 19, 2026 (both trades).
• Prices and amounts: 491 shares @ $194.54 (≈ $95,519.14); 2,080 shares @ $194.59 (≈ $404,747.20).
• Total value: ≈ $500,266.34.
• Shares owned after transaction: Not specified in the provided filing details.
• Filing timeliness: Reported on March 19, 2026 (same day as the transactions per the provided data); no late-filing indication given.
• Footnotes/plans: No 10b5-1 plan, tax-withholding, or other footnotes were disclosed in the information provided.

Context Open-market purchases by a company insider increase that insider’s stake and are often interpreted by investors as a positive signal, though they do not prove intent or future performance. This filing reports straightforward buy transactions (not option exercises, gifts, or awards).