Katz David Martin 4

What Happened David Martin Katz, Executive Vice President of Sales & Marketing at Unifirst Corp (UNF), sold 1,464 shares in an open-market transaction on February 17, 2026. The shares were sold at $237.54 per share for a total proceeds of $347,759. This was a sale (not a purchase) and therefore generally not a bullish signal; it was executed under a pre-established trading plan.

Key Details

• Transaction date: 2026-02-17 (reported on SEC Form 4 filed 2026-02-18)
• Type: Open-market sale (Code S) under a Rule 10b5-1 trading plan adopted 2025-11-14 (footnote F1)
• Price: $237.54 per share; Shares sold: 1,464; Total proceeds: $347,759
• Shares owned after the transaction: 1,230 shares of common stock (plus unvested restricted stock units described below) (footnote F2)
• Unvested RSUs: 5,231 restricted stock units with staged vesting through Oct 31, 2028 (details in footnote F2)
• Filing timeliness: Reported the next day (Feb 18, 2026); not indicated as late

Context The sale was made pursuant to a 10b5-1 trading plan adopted November 14, 2025, which typically means the trades were pre-planned and executed according to preset instructions. The filing also discloses significant unvested restricted stock units (RSUs) that vest in installments from 2026–2028; these RSUs are not yet exercisable shares. Sales under 10b5-1 plans are common and do not necessarily reflect the insider’s view of the company’s near-term prospects.