HubSpot (HUBS) Director Brian Halligan Sells 8,500 Shares

What Happened

• Brian Halligan, a director of HubSpot (HUBS), disposed of 8,500 shares on 2026-09-15 at $245.64 per share, for a total of $2,087,940. The Form 4 reports this as a sale (S) executed under a trading arrangement.

Key Details

• Transaction date and price: 2026-09-15, 8,500 shares at $245.64/share (total ≈ $2,087,940).
• Report filed: 2026-09-17 — appears timely (within the standard 2-business-day Section 16 filing window).
• Shares owned after transaction: not specified in the information provided on this filing.
• Notable footnotes:
  • F1: The sale was effected pursuant to a 10b5-1 trading plan adopted on 2026-03-12.
  • F2: The shares sold are held by Wolf Investors, LLC. The LLC’s manager is Paul Karger; its sole member is the Brian P. Halligan 2026 New Hampshire Trust. Halligan disclaims beneficial ownership except to the extent of any pecuniary interest.

Context

• The sale was executed under a pre-established 10b5-1 plan, which allows insiders to sell shares according to a preset schedule and is commonly used to avoid questions about opportunistic timing. Sales under such plans are often routine and do not, by themselves, indicate management’s view of the company’s prospects.