Roper Martin 4

What Happened

• Roper Martin, Chief Executive Officer of Vita Coco (COCO), exercised stock options and immediately sold the acquired shares. On 2026-04-28 he exercised 25,000 options at $10.18 (reported cost $254,450) and sold 25,000 shares in the open market for $51.13 (proceeds $1,278,250). On 2026-04-29 he exercised 20,544 options at $10.18 (reported cost $209,097) and sold 20,544 shares in the open market for $59.35 (proceeds $1,219,245). Total exercise cost reported = $463,547; total gross sale proceeds reported ≈ $2,497,495.

Key Details

• Transaction dates: 2026-04-28 (25,000 shares) and 2026-04-29 (20,544 shares).
• Exercise price(s): $10.18 per share (two exercises).
• Sale prices reported: weighted averages $51.13 and $59.35; filing notes some trades ranged $56.68–$60.50.
• Total shares involved: 45,544 shares exercised and sold.
• Notable footnotes: sales were effected pursuant to a Rule 10b5‑1 trading plan (F1); one sale price is a weighted average over multiple trades (F2); the filing records derivative dispositions at $0.00 associated with the exercises (as reported on the Form 4); the option(s) exercised are described as exercisable/vested in the filing (see F6).
• Shares owned after transaction: not specified in the provided extract.
• Timeliness: filing date 2026-04-30 for transactions on 4/28–4/29; no late-filing flag noted in the provided data.

Context

• This pattern — exercising options and selling the resulting shares immediately — is commonly a cashless exercise and sale; the Form 4 shows both the option exercises and the subsequent open-market sales. Because the sales were made under a pre-established Rule 10b5‑1 plan, they appear to follow a pre-planned schedule rather than ad hoc trading.
• Facts only: the filing documents the mechanics and proceeds; it does not state management’s motives or signal about company fundamentals.