Ehrlichman Matt 4

4 · Porch Group, Inc. · Filed Apr 30, 2026

AI-generated summary of this filing

Updated Apr 30, 2026

Porch Group (PRCH) 10% Owner Matt Ehrlichman Sells Shares

What Happened

Matt Ehrlichman, reported as a 10% owner of Porch Group (PRCH), disposed of 115,642 shares on April 28, 2026. The weighted-average sale price was $8.11 per share, for total proceeds of approximately $937,903. This was a sale (not a purchase) and was conducted to satisfy tax withholding obligations related to vested performance-based restricted stock units (PRSUs).

Key Details

Transaction date: April 28, 2026
Shares sold: 115,642; weighted-average price: $8.11; total proceeds: ~$937,903
Price range: shares were sold in multiple trades at $7.69–$8.45 per share (weighted average reported)
Reason: Issuer-mandated sell-to-cover to satisfy tax withholding for PRSUs that vested on April 7, 2026 (issuer is settling vested shares over ~45 days to reduce market impact)
Holdings: Common stock is held via West Equities, LLC, over which Ehrlichman has sole voting and dispositive power (per filing footnote)
Filing: Reported on Apr 30, 2026 for an Apr 28, 2026 transaction (filed timely)

Context

This was a tax-withholding (sell-to-cover) sale tied to vested PRSUs — a routine administrative transaction that companies commonly require to cover tax liabilities and does not necessarily signal insider sentiment. As a reported 10% owner, Ehrlichman is a significant holder; purchases typically carry more weight for interpreting insider confidence than routine withholding sales.

Form 4

Period: 2026-04-28

DirectorCEO, CHAIRMAN AND FOUNDER10% Owner

Transactions

Holdings

Footnotes (3)

[F1]This sale was required by the Issuer at its election (without any discretion by the Reporting Person) under a sell-to-cover method as the sole means for plan participants to satisfy tax withholding obligations in connection with the settlement of performance-based restricted stock unit ("PRSU") awards that vested on April 7, 2026. As previously disclosed, the Issuer has confirmed its intent to settle vested shares of Common Stock for these PRSU awards in several transactions over approximately 45 days, between April 7, 2026 and May 21, 2026 to reduce market impact.
[F2]The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $7.69 to $8.45 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
[F3]Issuer common stock held by West Equities, LLC over which the Reporting Person has sole voting and dispositive power.

Signature

/s/Meghan Silver as Attorney-in-fact for Matthew Ehrlichman|2026-04-30

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