READ RORY P 4
Research Summary
AI-generated summary
Sprinklr (CXM) CEO Rory Read Sells 165,858 Shares
What Happened
- Rory P. Read, President & CEO and Director of Sprinklr (CXM), reported multiple transactions including a small open‑market purchase and several open‑market sales. He purchased 20 shares on 2024-11-18 at a weighted average $7.60 ($152 total) and later sold 20 shares on 2025-04-21 at $6.85 ($137). In early February 2026 he sold 78,043 shares on 2026-02-05 (weighted avg $6.02; $469,819) and 87,795 shares on 2026-02-06 (weighted avg $6.00; $526,770). Total shares sold across reported sales = 165,858 for approximately $996,726. Purchases are a bullish signal; however, the large activity here consists mainly of sales.
Key Details
- Transaction dates and reported weighted average prices:
- 2024-11-18: Purchase 20 sh @ $7.60 (weighted avg; prices ranged $7.59–$7.84) — $152. (Footnote F1)
- 2025-04-21: Sale 20 sh @ $6.85 (weighted avg; range $6.77–$7.08) — $137. (F2)
- 2026-02-05: Sale 78,043 sh @ $6.02 (weighted avg; range $6.00–$6.05) — $469,819. (F3, F4)
- 2026-02-06: Sale 87,795 sh @ $6.00 (weighted avg; range $6.00–$6.04) — $526,770. (F5)
- At least the 2026-02-05 sale was executed pursuant to a Rule 10b5-1 trading plan adopted Oct 15, 2025 (pre‑planned sale).
- Filing date: 2026-02-09. The Form 4 reports the 2024-11-18 purchase (period of report) more than a year later, indicating that that earlier purchase was reported late in this filing.
- Shares owned after these transactions are not provided in the summary data supplied.
Context
- Large sales by executives can be routine (diversification, pre‑planned 10b5‑1 plans, tax/liquidity needs) and do not by themselves indicate company prospects. The presence of a 10b5‑1 plan for at least one trade reduces the likelihood the sale was timed to inside information.
- Small purchases (like the 20 shares in 2024) are often more informative than routine sales, but here the purchase was minimal.
- Retail investors should combine this insider activity with company fundamentals and other data before drawing conclusions.