Rocket Companies: pres & CEO Jesse K Bray sold 189,900 shares

What happened Jesse K Bray, pres & CEO of Rocket Mortgage and a director of Rocket Companies, disposed of 57,200 shares to satisfy tax withholding at $11.51 each for $658,372 and sold 132,700 shares in open-market transactions at a weighted average price of $12.01 for $1,593,727, all on Oct 1, 2026.

Key details

• Transaction dates and prices: Oct 1, 2026; 57,200 shares at $11.51 (code F), 132,700 shares at a weighted average $12.01 (code S; trades ranged $12.00–$12.02).
• Shares owned after the transaction: not stated in this Form 4.
• Footnotes: the 57,200-share disposition was forfeited to pay tax withholding on vested restricted stock units under the 2020 Omnibus Incentive Plan (F1); the open-market sales were effected pursuant to a Rule 10b5-1 trading plan adopted by the Jesse K. Bray Living Trust on Jun 16, 2026 (F2); the reported $12.01 price is a weighted average with sales between $12.00 and $12.02 (F3).
• Filing and report dates: Form filed Oct 2, 2026 reporting transactions on Oct 1, 2026.

Why it may matter

• The F-coded transaction was tax withholding on vested restricted stock units, not an option exercise.
• The S-coded transaction was an open-market sale executed under a Rule 10b5-1 plan.
  A filing does not show why the insider traded or why the company acted.