REIFF MELISSA 4

What Happened

• Melissa Reiff, a director of Cricut, Inc. (CRCT), was credited with an award of 286 shares (dividend-equivalent restricted stock units) on January 20, 2026. The transaction is reported as an Award/Grant (code A) with an acquisition price of $0.00. Based on the $0.10 per-share dividend referenced in the filing, the dividend-equivalent value is approximately $28.

Key Details

• Transaction date: 2026-01-20; Form 4 filed: 2026-01-22 (timely filing).
• Transaction type/code: Award/Grant (A); 286 shares acquired at $0.00 per share.
• Implied cash-equivalent value: 286 × $0.10 = $28 (per footnote describing dividend equivalent).
• Shares owned after the transaction: not specified in the provided filing excerpt.
• Footnote: These are dividend-equivalent RSUs credited to holders of unvested RSUs in connection with the issuer’s semi-annual $0.10/share dividend (record date Jan 6, 2026).

Context

• This was not a cash purchase or sale but a routine crediting of dividend-equivalent RSUs tied to the company’s dividend policy. Such awards reflect dividend treatment of outstanding unvested equity and do not by themselves indicate insider buying or selling sentiment.