REIFF MELISSA 4

What Happened

• Melissa Reiff, a director of Cricut, Inc. (CRCT), was granted/acquired 677 restricted stock units (reported as an award) on July 21, 2026. The Form 4 shows an acquisition price of $0.00 (award), and the dividend equivalent value is roughly $67.70 (677 × $0.10 per share).

Key Details

• Transaction date: July 21, 2026; Form 4 filed July 22, 2026.
• Transaction type/code: A (award/grant); reported acquisition price $0.00.
• Shares/units granted: 677 RSUs (dividend equivalents).
• Shares owned after transaction: Not specified in the provided filing excerpt.
• Footnote: These RSUs were credited as dividend equivalents tied to Cricut’s semi‑annual $0.10 per share cash dividend for holders of record on July 7, 2026; unvested RSUs were automatically credited per the company’s equity plan.
• Timeliness: Filing appears timely (Form 4 filed the day after the transaction).

Context

• This was not an open‑market purchase or sale but a routine dividend-equivalent credit to unvested RSUs—no cash was paid by the insider and the amount is small. Dividend-equivalent grants are common administrative adjustments and do not necessarily indicate a change in insider sentiment.