Lalleman Marie 4

What Happened
Marie Lalleman, a director of Criteo S.A. (CRTO), recorded a simultaneous disposition and acquisition of 42,736 shares on July 29, 2026. The Form 4 shows a disposition to the issuer (D) of 42,736 shares at $0.00 and an acquisition (A) of 42,736 shares at $0.00, for a net cash value of $0. These entries reflect an administrative exchange related to the company’s corporate conversion rather than a market sale or a cash purchase.

Key Details

• Transaction date: July 29, 2026.
• Disposition: 42,736 shares to issuer at $0.00.
• Acquisition: 42,736 shares from issuer at $0.00.
• Shares owned after transaction: Not specified in this Form 4 (see issuer proxy per footnote F3).
• Notable footnotes: F1–F2 explain that ADSs (American Depositary Shares) were mandatorily exchanged one-for-one into Ordinary Shares and that French Criteo converted into a Luxembourg public company (Lux Criteo); awards and options continued on a one-for-one basis. F3 directs to the company’s most recent definitive proxy for full holdings.
• Filing timeliness: No late filing is indicated on the Form 4.

Context
This filing records a corporate conversion event (French Criteo → Lux Criteo) and an administrative exchange of share instruments (including any ADS-represented shares) into the continuing Lux Criteo ordinary shares. Because no cash changed hands, these entries do not signal a buy or sell decision by the director — they document the technical swap of securities following the conversion.