REFINITIV STREETEVENTS

EDITED TRANSCRIPT

AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

EVENT DATE/TIME: JUNE 26, 2025 / 9:00PM GMT

REFINITIV STREETEVENTS

©2025 Refinitiv. All rights reserved. Republication or redistribution of Refinitiv content, including by framing or similar means, is prohibited without the prior written
consent of Refinitiv. 'Refinitiv' and the Refinitiv logo are registered trademarks of Refinitiv and its affiliated companies.

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

C O R P O R A T E P A R T I C I P A N T S

Liz Sharp American Outdoor Brands Inc - Vice President - Investor Relations

Brian Murphy American Outdoor Brands Inc - President, Chief Executive Officer, Director

H. Andrew Fulmer American Outdoor Brands Inc - Chief Financial Officer, Executive Vice President, Treasurer

C O N F E R E N C E C A L L P A R T I C I P A N T S

Mark Smith Lake Street Capital Markets - Analyst

Matt Koranda ROTH Capital - Analyst

P R E S E N T A T I O N

Operator

Good day everyone, and welcome to American Outdoor Brands Inc fourth quarter and full year fiscal 2025 financial results conference call. This call
is being recorded.

At this time, I would like to turn the call over to Liz Sharp, Vice President of Investor Relations, for some information about today's call.

Liz Sharp - American Outdoor Brands Inc - Vice President - Investor Relations

Thank you and good afternoon.

Our comments today may contain predictions, estimates, and other forward-looking statements. Our use of words like anticipate, project, estimate,
expect, intend, should, could, indicate, suggest, believe, and other similar expressions is intended to identify those forward-looking statements.

Forward-looking statements also include statements regarding our product development. Focus Objectives, strategies, and vision, our strategic
evolution. Our market share and market demand for our products, market and inventory conditions related to our products and in our industry in
general, and growth opportunities and trends.

Our forward-looking statements represent our current judgment about the future, and they are subject to various risks and uncertainties. Risk
factors and other considerations that could cause our actual results to be materially different are described in our securities filings. You can find
those documents as well as a replay of this call on our website at AOB.com.

Today's call contains time sensitive information that is accurate only as of this time, and we assume no obligation to update any forward-looking
statements. Our actual results could differ materially from our statements today.

I have a few important items to note about our comments on today's call. First, we reference certain non-gap financial measures. Our non-gap
results exclude amortization of acquired intangible assets, stock compensation, technology implementation, non-recurring inventory reserve
adjustments, other costs, and income tax adjustments.

The reconciliation of GAAP financial measures to non-gap financial measures, whether they are discussed on today's call, can be found in our filings
as well as today's earnings press release, which are posted on our website. Also, when we reference EPS we are always referencing fully diluted
EPS. Joining us on today's call is Brian Murphy, President and CEO; and Andy Fulmer, CFO.

And with that, I'll turn the call over to Brian.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Thanks, Liz, and thanks everyone for joining us today. Fiscal 2025 marked a pivotal chapter in the American Outdoor brand story. Our performance
not only exceeded expectations, it delivered compelling evidence that the roots of our long-term strategy have taken hold. Across all key metrics.
We saw outperformance, fueled by innovation, disciplined execution, and leveraging our agile platform.

Perhaps most importantly, we continue to demonstrate that our brands have significant runway for growth, expanding their reach into new
categories, customers, and geographies. At the core of everything we do is our mission. To deliver innovative solutions for the moments that matter.
This could be on the lake, in the woods, or at home on the patio.

This mission is anchored in a clear and compelling vision to reshape how consumers engage with and experience their favorite outdoor activities.
Since our spin-off in 2020, we've been dedicated to building a focused, agile business that brings our mission and vision to life. We've done this by
creating repeatable innovation, expanding distribution.

Elevating awareness of our brands, strengthening margins, and laying the groundwork for long term sustainable value, even in the face of a dynamic
external environment. We believe fiscal 2025 clearly demonstrated the result of that focus. We achieved net sales growth of over 10%, gross margin
growth of 60 basis points. Adjusted EBITDA growth of 81%.

Double digit growth in our outdoor lifestyle category. And double digit growth in our traditional and international sales channels. Our performance
this year is the direct result of our relentless commitment to innovation. By continually introducing differentiated IP protected products that
resonate with outdoor consumers. We have not only fortified the strength of our brands, but also deepened our partnerships with key retailers
who seek instant turnkey access to a portfolio of brands that drive foot traffic and pull through.

Over the course of the year, we launched a range of stand out new products that reflect both the strength and breadth of our innovation pipeline.
Here are 3 highlights. Bubba SFS Lite. Our latest smart fish scale introduces Bubba's gamification platform to a broader market of everyday anglers
at an attractive price point. Designed to enhance Bubba's appeal as a lifestyle brand that crosses both freshwater and saltwater markets, the SFS
Light extends the reach of our subscription model to over ang50 millionlers in the US.

Caldwell Clayopter. This revolutionary new target system for shotgun sports combines a handheld electric thrower with biodegradable discs,
making range visits easier, more exciting, and more environmentally friendly. Lastly, the gorilla pyro. Gorrilla's first pizza oven expands the brand
into a new product category.

The pyro is the first self-monitoring, pellet-fed, outdoor pizza oven with a rotating stone that eliminates burned spots and delivers true wood-fired
flavor and perfectly balanced baking with the push of a button. All in as little as 2 minutes. The momentum we experienced in fiscal 2025 wasn't
isolated to any one product. It was consistent and broad-based.

The new products I just mentioned, combined with continued demand for established product offerings from our other leading brands, such as
Meet Your Maker and Bog, drove our nets sales results throughout the year. This demand proved especially meaningful as the year progressed
and broader concerns emerged around inflation shifting consumer behavior.

And the impact of tariff-driven price increases. We believe these external pressures prompted many retailers to accelerate order placements in the
last few weeks of our fiscal year in April. These actions occurred after several new tariff policies were put into place that would likely lead to near-term
price adjustments across our markets. While some of this activity reflects a degree of demand pull forward, we believe this dynamic also underscores
the confidence retailers have in our ability to deliver innovation that drives store traffic and category growth.

Despite certain macroeconomic factors, we believe the momentum from fiscal 2025, points to something deeper than short-term market noise. It
reflects a durable consumer affinity for our brands and a growing recognition of the differentiated value we bring to the outdoor market. This
August, we celebrate 5 years as a stand-alone public company.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

A milestone that reflects not just the passage of time, but the transformation we've achieved. Looking back, I'm incredibly proud of how far we've
come. When we first set out on this journey, we were largely concentrated in the shooting sports industry, selling almost exclusively to the US
domestic market. And we distributed the bulk of our products through traditional brick and mortar retailers.

We set a bold strategy to evolve into an innovation-driven company that delivers sustained growth with expanded reach into diverse markets and
across multiple distribution channels. So let's look at where we are today. Outdoor lifestyle versus shooting sports, outdoor lifestyle has grown
from 46% of net sales in FY20 to 57% today.

International versus domestic. International has grown from 4% of net sales in FY20 to 6.5% today. Ecom versus traditional. Ecom has grown from
32% in FY20 to 38% today. We've added 2 new brands to our portfolio, Meet Your Maker and Gorrilla. One developed and launched entirely in-house.
The other we acquired, and both of which significantly grew our D2C sales from roughly 3% to now representing over 13% of our total net sales.

New products have proven to be a critical driver of growth. Sales from new products introduced after FY20 have delivered a 5-year compound
annual growth rate of over 40%, while combining to represent roughly 50% of our net sales in FY25. We took steps to protect future revenue,
securing 170 new patents, growing our patent portfolio by over 65%.

We have generated what I believe is the strongest new product pipeline in our company's history. And lastly, our business model, designed to be
agile and asset-like, is yielding meaningful operating leverage. So as we look ahead, we acknowledge that the tariff landscape continues to evolve.
While the broader policy environment remains fluid, we are proactively mitigating potential risks through a disciplined, multi-pronged approach,
much like the playbook we developed to navigate the 301 tariffs first introduced in 2018.

We've partnered with our vast supply chain network to identify flexible sourcing solutions designed to preserve both product quality and margin
integrity. At the same time, we've implemented selective pricing adjustments to help offset cost pressures where appropriate. We believe these
efforts have not only strengthened our supplier relationships, but also enhanced our ability to adapt to an increasingly complex global trade
environment.

As we noted last quarter, the core strengths of our operating model, namely our innovation velocity, operational agility, and deep vendor partnerships.
Position us well to manage uncertainty and near-term turbulence while staying focused on long-term execution. We remain committed to controlling
what we can control. And we believe this mindset will continue to serve us well as we navigate fiscal 2026.

Before I close, I want to recognize the people behind our achievements. At AOB, our values of H1sty, respect, responsibility, discipline, collaboration,
open-mindedness, and resourcefulness are more than just words. These values shape how we operate, how we lead, and how we show up for one
another and for our customers.

I'm proud of our team's resilience, commitment, and drive to build something enduring. I believe their passion and purpose has created a unique
culture of extreme ownership and performance. I've never been more energized by the talent around me, the values we share, and the breakthroughs
we're preparing to deliver.

With that, I'll turn it over to Andy to walk through the financial results.

H. Andrew Fulmer - American Outdoor Brands Inc - Chief Financial Officer, Executive Vice President, Treasurer

Thanks, Brian. In fiscal 2025, we delivered net sales and profitability above our expectations and maintained a strong balance sheet, all while
continuing to return capital to shareholders through our share repurchase program.

We ended the year with several achievements and highlights, so let me walk you through the details. Net sales for the year were $222.3 million an
increase of 10.6% compared to fiscal 2024, driven by growth in every sales channel and category. Our traditional channel net sales grew by 18.1%,
and our e-commerce net sales increased slightly compared to last year.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

As a reminder, our e-commerce channel includes direct to consumer sales from our own websites, as well as sales by online retailers that do not
have brick and mortar stores. Our direct to consumer net sales for fiscal '25 were $29.6 million compared to $29.1 million last year. Domestic net
sales increased by almost 10% while our international net sales grew 20% compared to fiscal 2024.

Turning now to our sales categories. In our outdoor outdoor lifestyle category, which consists of products relating to hunting, fishing, outdoor
cooking, and rugged outdoor activities. Net sales grew by 16.2%, driven mainly by sales in our Bubba, Meet Your Maker, and Bog brands. In our
shooting sports category, which includes solutions for target shooting, aiming solutions, safe storage, cleaning and maintenance, and personal
protection.

Net sales grew by 3.8% compared to last year, driven mainly by sales in our Caldwell brand. It's worth noting that one of our long-term strategic
goals is to grow our shooting sports business by expanding into more stable product categories such as shotgun sports. We made great progress
on that objective in fiscal 2025 with the launch of our Caldwell laycopter, which is getting great traction at retail.

On a quarterly basis, net sales in Q4 came in well ahead of our expectations at $61.9 million almost 34% above the prior year quarter. As Brian
indicated, retailers accelerated their order placements in the last few weeks of our fourth quarter. We believe this effectively pulled forward
approximately $8 to $10 million of net sales we had originally included in our fiscal 2026 outlook.

Even without that acceleration, our fourth quarter still would have come in ahead of our expectations at about $53 million a great result. We're also pleased that our outdoor lifestyle category delivered 53% year over year growth in Q4 and our shooting sports delivered 15.7% year over year
growth.

Turning to gross margin. Fiscal '25 gross margins increased 60 basis points over fiscal 2024 to 44.6% as expected. The increase was mainly due to
higher sales volumes, partially offset by higher tariff and freight costs. We're pleased with this result, which is consistent with our long term target
for gross margins in the mid-40s.

Turning now to operating expenses. For the full year, GAAP operating expenses totaled $99.4 million a slight decrease from $100.9 million in the
prior year. As a percentage of net sales, we improved efficiency by reducing operating expenses from 50% to 45%, reflecting strong operating
leverage. This 500 basis points improvement was primarily driven by lower intangible amortization and reduced legal expenses, partially offset by
increased variable costs in selling, distribution, and employee compensation.

It's important to note that within variable costs, our labor component actually decreased as a percentage of sales. This improving labor efficiency
is a validation of our decision to invest in our footprint by taking over the full lease at our Missouri facility in fiscal 2024. I'm pleased with our opE
improvement in fiscal 2025, which reflects our disciplined approach to consistently avoiding unnecessary expenses.

This philosophy helps us maintain a lean, agile, and asset-like model that can adapt to change without requiring abrupt cost cuts. Non-GAAP
operating expenses for fiscal 2025 were $86.9 million compared to $84.1 million last year.

Non-GAAP operating expenses exclude intangible amortization, stock compensation, and certain non-recurring expenses as they occur. GAAP EPS
for fiscal '25 was a loss of $0.01 compared to a loss of $0.94 in the prior year. While non-gap EPS in fiscal 2025 was $0.76 compared to $0.32 in fiscal

2024. Our fiscal '25 figures are based on our fully diluted share count of approximately 12.8 million shares, and for fiscal 2026, we expect our fully
diluted share count will be about 12.9 million shares outside of any share buybacks that may occur.

Bo year adjusted EBITDA in fiscal 2025 with $17.7 million up 80.8% over fiscal 2024. Turning to the balance sheet and cash flow. We continue to
strengthen our balance sheet, ending the quarter with cash of $23.4 million and no debt after repurchasing approximately $3.8 million of our
common stock. During fiscal 2025, we generated cash from operations of $1.4 million which was lower than last year.

You'll recall that last year we cleared out some slow moving inventory in Q4, taking our inventories to fairly low levels. This year we brought
inventories up to more normal levels and we purposely invested in the new products Brian described earlier.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

An increase of $13.6 million in accounts receivable resulted from the strong order volume we've received in the last three weeks of the year. That
order volume also drove our inventories down at year end to $104.7 million. Looking ahead to fiscal 2026, we expect inventory seasonality similar
to fiscal 2025. We expect inventory to increase in Q1 and Q2 as we prepare for hunting and holiday seasons and then decrease in Q3 and Q4 with
a target to end fiscal 2026 at about $100 million.

Our balance sheet remains strong and debt-free. We ended the year with no balance on our $75 million dollar line of credit. So as of Q4, we have
total available capital of roughly $115 million. Turning to capital expenditures, we ended the year with CapEx of $3.9 million and for fiscal 2026,
we expect to spend about the same amount, mainly for product tooling, maintenance, and patent investments.

Lastly, we continue to return capital to our shareholders through our share repurchase program. During fiscal 2025, we've repurchased roughly
374,000 shares of common stock at an average price of $10.11 per share. And at year end, we still have roughly $7.2 million of availability remaining
on our $10 million share repurchase program, which runs through September 2025.

Now turning to our outlook. Our POS trends have remained strong on a relative basis, reflecting ongoing underlying demand for our products and
indicating that our innovation continues to break through. In fact, one key retail partner recently shared that our new clay copter has already
generated more sales than all other clay throwers combined. It's a great moment to be powered by a strong innovation engine.

That said, the macro environment remains uncertain, and tariff policies continue to evolve, and the impact of those factors on consumer behavior,
particularly in the back half of the year, remains unknown. In addition, we believe many retailers across the consumer goods landscape have built
up their inventories in anticipation of tariff-driven price increases from suppliers. As a result, we would not be surprised to see a more conservative
posture from them, focusing on optimizing current inventory levels and closely monitoring consumer demand.

Given this uncertainty, alongside the acceleration of orders from fiscal 2026 into our fiscal 2025 results, we are suspending our previously issued
net sales guidance for fiscal 2026. This decision reflects prudence, not a change in conviction. The strategic achievements Brian outlined, along
with our strong balance sheet, debt-free position, and flexible capital allocation strategy, give us the agility we believe is critical in navigating the
year ahead.

Let me share some thoughts on how we're approaching fiscal 2026. First, seasonality. Our business is seasonal in nature, with Q1 typically coming
in as our lowest net sales quarter. Q2 and Q3 as the highest net sales quarters and Q4 coming in higher than Q1. We expect this pattern will continue
in fiscal 2026. However, the acceleration of orders that we experienced at the end of Q4 will have an outsized impact on our first quarter net sales
and to a lesser degree the remainder of the year.

Next, turning to gross margins. I'll begin by discussing the current tariff landscape and our existing efforts to minimize the impact of additional
tariffs on our gross margins. Have we, as we've discussed before, the majority of our products are manufactured in China by supply chain partners
with whom we have long-standing relationships. Some of our products are impacted by the section 301 China tariffs, which were enacted in 2018
with tariff rates of 7.5% or 25%.

More recently, we're impacted by 2 additional tariffs. First, the steel and aluminum tariffs under Section 232 with a rate set at 50%. These tariffs
impact a small number of our products, mainly grills. Second, the AEPA tariffs, which are set at an incremental 30%. That includes 10% reciprocal
and 20% fentanyl.

These tariffs impact the remainder of our China source products that are not subject to the Section 232 tariffs. We've assessed all of our products
and we've moved the small number of those that we know today will clearly benefit from long term production outside of China. However, since
the majority of our products are impacted by the AEPA tariffs and those are not yet finalized, outcomes from ongoing tariff negotiations could
greatly drive a preference shift across multiple countries of origin.

So we've worked closely with our suppliers and we've mapped out transition plans for the balance of our product portfolio, positioning us to rapidly
shift production as needed to countries outside of China, such as Vietnam, Cambodia, Indonesia, and Thailand, among others, within 6 to 12 months
of making that decision.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

As a reminder, the higher tariff costs are capitalized as variances into inventory at the time of purchase, and these variances are amortized to the
P&L based on inventory terms. As such, for fiscal 2026, we expect that higher tariff costs will begin to have a larger impact on our income statement
in Q3 and into Q4. Our supply chain efforts are currently focused on sourcing products that preserve our strong margins while meeting our high
quality standards.

We benefit from long standing collaborative relationships with suppliers who have helped share in the additional tariff burden and supported our
efforts to explore sourcing opportunities outside of China. An initiative that may help mitigate the effects of the IEPA tariffs. As we assess those
opportunities, our asset light model, which includes ownership of our intellectual property and tooling, gives us the agility to make timely adjustments
across our supply chain.

That flexibility allows us to remain focused on sourcing high quality products at the most competitive total cost, regardless of country of origin. In
addition to our supply chain efforts, we've implemented price increases to help offset the higher tariff costs. Looking ahead, we will continue to
monitor our product categories to ensure our pricing remains competitive.

We believe our strong IP protected products afford us a level of protection at the retail counter. Lastly, with regard to OpEx. We remain committed
to disciplined cost management, focusing on what we can control while continuing to invest in R&D sales and marketing to drive long-term growth.
As a reminder, with our 5th anniversary, we will no longer qualify as an emerging growth company.

As such, we expect to incur approximately $1 million in additional annual public company costs beginning in fiscal 2026. And on a related note,
I'm happy to share that based on a preliminary list of editions posted on June 6th, we are slated to join the Russell 3,000 index and the small cap
Russell 2000 index, effective when the US stock market opens on June 30th.

We are honored to rejoin the rustle. Our inclusion enhances our visibility within the investment community and reflects our continued focus on
creating lasting sustainable value for our shareholders. In closing, we are extremely pleased with the degree of strength and flexibility we've built
into the business. As we navigate fiscal 2026, we believe we have the tools to remain agile, responsive, and well positioned for long-term growth.

And with that operator, please open the call for questions from our analysts.

Q U E S T I O N S A N D A N S W E R S

Operator

(Operator Instructions)

Mark Smith, Lake Street Capital Markets.

Mark Smith - Lake Street Capital Markets - Analyst

Hey hey guys, yeah, Alexer is on the line from Mark Smith today. Thanks for taking my questions. First one for me, when you mentioned a little bit
about the $8 million to $10 million of fiscal '26 demand that was pulled into the Q4. Could you provide some more color on that and then given
that pull forward into the Q4, what else are you seeing early on in Q1 in terms of consumer discretionary spend?

H. Andrew Fulmer - American Outdoor Brands Inc - Chief Financial Officer, Executive Vice President, Treasurer

Yeah, Alex, this is Andy. I'll take part of this and then Brian can jump into so yeah the $8 million to $10 million.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

Again, we, when we look back at Q4, our retailers, to the best of our knowledge, we kind of faced with future price increases from suppliers across
the board. So many of our retailers were given the giving their buyers an allotment of open to buy dollars to invest in key brand inventory prior to
that those prices going up. So you know we benefited from that. So our, if you take a look at kind of our workhorse brands, those were the brands
that were in high demand and we're seeing really good pull through now at retail. So if you think Bubba, Caldwell, Bog, those were the brands and
it's kind of a mixture of both inline replens and some of the new products that Brian talked about.

Mark Smith - Lake Street Capital Markets - Analyst

Okay, and then the early Q1 trends for consumer discretionary spend.

H. Andrew Fulmer - American Outdoor Brands Inc - Chief Financial Officer, Executive Vice President, Treasurer

Yeah, so, oh sorry, you said.

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

For consumer discretionary spent. Correct. Yeah, I, I'll start there. So the like we alluded to in the prepared remarks, the our POS is very strong. And
and it's across the board. And so we're seeing a healthy trend that continued from last year into into now this this new fiscal year.

So that's a great sort of underlying foundation for us. It's more the sort of I call it the bumpiness, that's happening at the surface related to how
retailers are trying to defend their inventory positions and kind of navigate them navigate their way through the the policy changes, but. Overall,
our products are clearly resonating with consumers, and couldn't couldn't be happier about that.

Mark Smith - Lake Street Capital Markets - Analyst

That's helpful. And then next one for me, this court looks like traditional really outperform. Can you help unpack what drove the strength in that
channel? Was this more load and related or something more structural?

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Yeah, it.what, it's a little bit of two things. So it is loading part of that is load in related. Where traditionally when we launch new products, traditional
retailers actually do the best job of launching those products whereas on e-commerce, think of like an Amazon for example, so much of that buying
behavior and those decisions are made via social proof, right? If it has a large number of reviews and it's got 5 stars, I'm more likely to buy it. And
so traditionally Ecom has just not done as good of a job launching new products so traditional usually takes the lead when it comes to some of the

newer ones, especially some of the foundational ones we just launched, so that I think it's just the nature of that dynamic for now although I fully
expect ecom will catch up to that.

And then what was the the second part of the question? Sorry if I missed it.

Mark Smith - Lake Street Capital Markets - Analyst

No, you hit that one, on the head there, and then just last one for me, previously you've mentioned there's some opportunities on M&A to bolster
the outdoor lifestyle products just curious on your thoughts around the current M&A environment, your appetite there, and then also are you
looking at any other additional uses of capital?

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Yeah, great question. We absolutely pride ourselves in having a clean balance sheet and capacity to go do some deals. We've been waiting very
patiently, we didn't get caught up in the flurry that probably was very exciting to get caught up into, a few years ago. Knowing that at some point
things would have to level out and so we're we're in a great position to continue to look at acquisitions we are seeing a pick up in volume.

Less so banker led deals, more, companies that we have, facilitated a direct relationship with who are just H1stly out of their skis, they, they're
struggling with their supply chain side they're struggling with maintaining shelf space, they're struggling with innovation.

And I think there's a lot they see that there's a lot we can bring to the table there as an acquirer, so we actually have quite a few ongoing conversations
currently, and a number of those, would make nice tuck and acquisitions for us at very attractive prices. So certainly there's opportunity there but
again, like we always do, we don't go after everything we want to be very cautious and make sure that 1 1 equals 3 or more.

Mark Smith - Lake Street Capital Markets - Analyst

Perfect. That's helpful and that's all for me today. Thanks guys.

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Yeah, thanks, Alex.

Operator

Matt Carrano, Roth Capital.

Matt Koranda - ROTH Capital - Analyst

Hey guys, just wanted to make sure I understand the or can pinpoint the reason for the withdrawing guidance, so after the pull forward in orders
that you saw, did you actually see a pause in retail order flow and call it, the late April, May early June time frame, what is sort of order activity look
like, with your retail customers currently?

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Hey Matt, it's Brian. So that's pretty accurate. I would say, the 3 weeks of orders towards the end of our fiscal year, those were orders that we had
anticipated receiving in the first few months of Q1, so they really were accelerated into our Q4. With that said, Q1 was off to a slower start because
those orders obviously took place just before that.

With that said, the underlying POS trends again remain remain very strong. So as those two begin to converge as retailers continue to see the sell
through of our products, Andy alluded to one large retailer, just giving a hat tip to the Caldwell layopter outselling their other clay throwers
combined.

So the strength is there I think it's just going to take them kind of selling that through and then coming back. I think they're also just from their
perspective from the retailers they're they're trying to again navigate this environment with their own balance sheets and one of the key themes
we've seen coming out of the destocking that occurred two years ago is generally they want to maintain lower levels of inventory. They don't want
to get, they want to have too high like they did before.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

And we're also seeing them shift their preference towards a fewer number of brands, but where they're seeing a lot of traction, especially where
that they bring in foot traffic. So that's where we believe we we're very well positioned. We actually see it as a positive that we were, our retailers
came to us off the bat asking for these opportunities, which by the way came without any discounting and and things like that, it was just purely
organic.

So I'm not worried about it per se, but the certainly in Q1 we started off a little bit slower just because of the differences in timing.

Matt Koranda - ROTH Capital - Analyst

Okay, that that helps clarify a little bit, also curious I guess you alluded to it, in your answer, just now, but.

So POS has been strong and there's been a pause in sort of order activity I guess that maybe creates a little bit of an air pocket in the first quarter
like what do your retail customers need to see before they come back to the well? Is it just a thinning out of inventory and so as they cycle through
stuff over a quarter or so they'll come back to the well as long as POS looks normal. They need other things to be happening maybe just a little bit
more on. What do you think drives them back for kind of the replenishment, later in the fiscal year in '26.

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Yeah, I think they're trying to balance. Obviously these retailers sell, thousands and thousands of different products from different vendors, and
they're trying to manage that overall portfolio. Again, I think it goes back to which of the brands and products that I have strong sell through those
are going to take the priority and then I think they also go down to the price, right? Am I seeing a significant increase in price here or, can I get it,
close to where I could 3 or 6 months ago? And I think that's driving a lot of their their repurchase behavior. I think that we're well positioned there
to to continue to capture that, but you know going back to the, suspending guidance.

It's what they've communicated to us is that look, there's going to be some lumpiness ahead, as we continue to navigate this, not sure what's going
to happen with the AEPA tariffs. A lot of remember too, a lot of these retailers have their own private label businesses, and they can range from
anywhere from 5% of their total net sales to I've seen as high as 30% to 40% of their net sales.

So they're also sourcing a lot of this product directly and they in some cases have just limited supply chains and an ability to move things so they're
trying to manage those pieces, but going back to AOB, where do we fit in with that? I think it's, I mean it's possible we'll see some lumpiness, which
just gives us a little bit less less visibility, but overall, again I'm. I'm encouraged by that underlying strength and and what we're seeing with the
consumer pull through.

Okay.

Matt Koranda - ROTH Capital - Analyst

Maybe just one other one on the near term sales commentary that you gave I guess just so you level set everybody that's on the call maybe. If we
think about first quarter in a normal environment probably would have been kind of in line with the prior guidance in the mid single digit percentage
growth range if we just take that and then strip out sort of the $8 million to $10 million and pull forward that we saw is that directionally the right
way to think about the first quarter, as things stand?

H. Andrew Fulmer - American Outdoor Brands Inc - Chief Financial Officer, Executive Vice President, Treasurer

Yeah, I think that's directionally you're right with that, Matt.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

Matt Koranda - ROTH Capital - Analyst

Okay, alright, I appreciate that and then just maybe the last one is on tariffs and and just kind of get a sense for if you're willing to talk about how
much exposure you have within your cost of goods to China, how should we think about that in 25? Are we making any incremental sourcing
decisions that move some of that away from China in 26 that would sort of materially change the percentage of your COGS coming from China.

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Sure. So it's Brian again. So the way that we're thinking about the year is, if you recall we did build up our inventory position to in anticipation that
there may be some moves, right? And we saw that on liberation day on April 2. And so we're in a much, I think we're in a much better inventory
position than others in our space, which we're also benefiting from because we have that inventory that retailers can purchase.

And that's going to give us some breathing room, out through the next few months. With that said, we're waiting to see what happens on July 9,
in the IEPA tariffs. Like I said, we have a playbook in place or vendors identified, many of whom we already work with, where we can move capacity
very quickly and so we have the ability to move. We have moved some of our products like Andy alluded to.

But it really comes down to just what what are the facts and circumstances we're presented with as we move forward and then controlling what
we can control. But like Andy said, the impact of the tariffs, the increased tariffs really won't start hitting until the back half of this year for us, back
half of the fiscal year.

So from a, full year you know kind of income statement perspective, there'll be some impact, but you know we're going to do our best to try to
mitigate even what impact there might be again through taking price where we can I think we're in a good spot there bleeding off our good
inventory that we have right now.

And then just being agile, let's just, let's get the products in the right places with the right quality and ultimately everything that we do is going to
be through the long term loans. We're not going to do anything in the short term that's going to jeopardize the long term.

Matt Koranda - ROTH Capital - Analyst

Alright appreciate it guys I'll leave it there.

Operator

No This includes our question and answer session. I would like to turn the conference back over to Mr. Brian Murphy for any closing remarks.

Brian Murphy - American Outdoor Brands Inc - President, Chief Executive Officer, Director

Thank you, operator. I want to thank our employees whose tireless commitment to innovation allows us to remain focused on executing our
long-term vision. And thank you to everyone who joined us today. We look forward to speaking with you again next quarter.

Operator

The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.

REFINITIV STREETEVENTS |

JUNE 26, 2025 / 9:00PM, AOUT.OQ - Q4 2025 American Outdoor Brands Inc Earnings Call

D I S C L A I M E R

Refinitiv reserves the right to make changes to documents, content, or other information on this web site without obligation to notify any person of such changes.

In the conference calls upon which Event Transcripts are based, companies may make projections or other forward-looking statements regarding a variety of items. Such forward-looking statements are based upon
current expectations and involve risks and uncertainties. Actual results may differ materially from those stated in any forward-looking statement based on a number of important factors and risks, which are more
specifically identified in the companies' most recent SEC filings. Although the companies may indicate and believe that the assumptions underlying the forward-looking statements are reasonable, any of the
assumptions could prove inaccurate or incorrect and, therefore, there can be no assurance that the results contemplated in the forward-looking statements will be realized.

THE INFORMATION CONTAINED IN EVENT TRANSCRIPTS IS A TEXTUAL REPRESENTATION OF THE APPLICABLE COMPANY'S CONFERENCE CALL AND WHILE EFFORTS ARE MADE TO PROVIDE AN ACCURATE TRANSCRIPTION,
THERE MAY BE MATERIAL ERRORS, OMISSIONS, OR INACCURACIES IN THE REPORTING OF THE SUBSTANCE OF THE CONFERENCE CALLS. IN NO WAY DOES REFINITIV OR THE APPLICABLE COMPANY ASSUME ANY
RESPONSIBILITY FOR ANY INVESTMENT OR OTHER DECISIONS MADE BASED UPON THE INFORMATION PROVIDED ON THIS WEB SITE OR IN ANY EVENT TRANSCRIPT. USERS ARE ADVISED TO REVIEW THE APPLICABLE
COMPANY'S CONFERENCE CALL ITSELF AND THE APPLICABLE COMPANY'S SEC FILINGS BEFORE MAKING ANY INVESTMENT OR OTHER DECISIONS.

16410044-2025-06-26T23:18:06.507

REFINITIV STREETEVENTS |

American Outdoor Brands, Inc. 8-K