Landman Yoav 4

What Happened

• Yoav Landman, Chief Technology Officer and director of JFrog Ltd (FROG), sold a total of 15,000 shares on April 10, 2026 in open-market dispositions. The sales were: 5,927 shares at a weighted average price of $42.49 (≈ $251,838), 8,973 shares at a weighted average price of $43.10 (≈ $386,736), and 100 shares at $44.37 (≈ $4,437), for a combined proceeds of about $643,011. These were sales (dispositions), not purchases.

Key Details

• Transaction date: April 10, 2026; Form 4 filed April 14, 2026 (within the standard two-business-day filing window).
• Transaction type/code: Open-market sales (Code S).
• Shares sold: 15,000 total; total proceeds ≈ $643,011.
• Shares owned after transaction: Not disclosed in the provided filing excerpt.
• Notable footnotes:
  • F1: Sales were effected pursuant to a Rule 10b5-1 trading plan adopted by Landman on September 1, 2025.
  • F2: The 5,927-share sale was executed in multiple trades at prices from $41.77 to $42.75; $42.49 is the weighted average.
  • F3: The 8,973-share sale was executed in multiple trades at prices from $42.78 to $43.58; $43.10 is the weighted average.
  • The filer offers to provide a per-trade breakdown on request, per the footnotes.

Context

• These sales were made under a pre-established Rule 10b5-1 plan, which allows insiders to sell according to a preset schedule and is commonly used for routine liquidity or diversification. Such planned sales are generally considered less informative about an insider’s current view of the company than ad-hoc transactions.