Eaton Sam 4

What Happened
Sam Eaton, Chief Technology Officer of Yelp Inc., was credited with 24,231 shares classified as an award/acquisition on March 4, 2026. The filing reports an acquisition price of $0.00 (typical for restricted stock units); these are performance-based RSUs that became eligible to vest rather than an open-market purchase or sale.

Key Details

• Transaction date: March 4, 2026; Form 4 filed March 6, 2026 (within the normal reporting window).
• Transaction type/code: A — Award/Grant (performance-based RSUs).
• Shares involved: 24,231 RSUs; reported acquisition price $0.00.
• Shares owned after transaction: Not disclosed in the provided excerpt.
• Footnote summary: Original performance award granted Feb 7, 2025 (target 24,015 shares; 0–200% payout range). Performance criteria were met on Mar 4, 2026, resulting in 24,231 shares eligible to vest. Vesting schedule: 31.25% on Mar 15, 2026; then 6.25% quarterly thereafter, subject to continued service.
• No tax-withholding sale or cashless exercise reported in the provided filing.

Context
These are performance-based restricted stock units (RSUs). The filing reflects eligibility to vest after performance goals were met — some shares will vest soon (31.25% on March 15, 2026) and the remainder quarterly thereafter if Eaton remains employed. Awards recorded at $0 are standard for RSUs and do not represent a cash purchase or sale; such grants are part of executive compensation and are not the same signal to the market as an insider purchase.