Schaller Bart 4

What Happened Bart Schaller, EVP and CEO—Digital at Synchrony Financial, sold 35,300 shares in an open-market transaction on Feb 17, 2026, at $70.60 per share for proceeds of $2,492,180. On the same day he was credited with 175 dividend-equivalent units (treated as the economic equivalent of shares) valued at $72.31 each, totaling $12,654, representing dividends accrued on restricted stock units.

Key Details

• Sale: 35,300 shares @ $70.60 on 2026-02-17 — proceeds $2,492,180. (Transaction code S)
• Award/Acquisition: 175 dividend-equivalent units @ $72.31 on 2026-02-17 — value $12,654. (Transaction code A; see F1)
• Sale made under a Rule 10b5-1 trading plan adopted 2025-10-29 (see F2).
• Shares owned after the reported transactions: not specified in this filing.
• Filing date: 2026-02-19. Filing appears timely (within the usual two-business-day Form 4 window).

Context The sale was executed under a pre-established 10b5-1 plan, which typically schedules trades in advance and is commonly used by insiders to avoid questions about timing. The 175 units are dividend equivalents tied to restricted stock units and vest/settle on the same terms as those RSUs — they are not a market purchase. This filing reports routine insider activity; it does not by itself indicate the insider’s current view of the company’s prospects.