SMITH W KEITH 4
4 · Direct Digital Holdings, Inc. · Filed Jul 23, 2025
Insider Transaction Report
Form 4
SMITH W KEITH
DirectorPresident10% Owner
Transactions
- Sale
Class A Common Stock, par value $0.001 per share
2025-07-22$0.51/sh−15,321$7,814→ 72,984 total(indirect: By LLC) - Sale
Class A Common Stock, par value $0.001 per share
2025-07-21$0.52/sh−16,987$8,833→ 88,305 total(indirect: By LLC) - Sale
Class A Common Stock, par value $0.001 per share
2025-07-23$0.51/sh−11,934$6,086→ 61,050 total(indirect: By LLC)
Holdings
- 66,370
Class A Common Stock, par value $0.001 per share
Footnotes (3)
- [F1]This sale was made pursuant to a 10b5-1 plan previously entered into by the reporting person on December 12, 2024. This transaction was executed in multiple trades at prices ranging from $0.51 to $0.55 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.
- [F2]This sale was made pursuant to a 10b5-1 plan previously entered into by the reporting person on December 12, 2024. This transaction was executed in multiple trades at prices ranging from $0.50 to $0.54 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.
- [F3]This sale was made pursuant to a 10b5-1 plan previously entered into by the reporting person on December 12, 2024. This transaction was executed in multiple trades at prices ranging from $0.50 to $0.54 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.