Cunningham Andrea Lee 4

What Happened

• Andrea Lee Cunningham, a director of Trade Desk, received multiple equity awards on May 4, 2026. The filing shows 7,899 non‑derivative restricted shares granted (values reported for some awards totaling $42,453) and 14,289 derivative awards (options) granted (values reported totaling $42,483). Combined, the grants cover 22,188 shares/options with a reported aggregate value of about $84,936. These awards were granted as part of the company’s 2025 Incentive Award Plan and the Non‑Employee Director Compensation Policy.

Key Details

• Transaction date: May 4, 2026; Form 4 filed May 6, 2026 (timely filing).
• Specifics reported:
  • Restricted stock grants: 6,110 shares @ $0.00; 1,053 @ $23.73 ($24,988); 210 @ $23.73 ($4,983); 526 @ $23.73 ($12,482).
  • Derivative awards (options): 11,051 @ $0.00; 1,905 @ $13.12 ($24,994); 381 @ $13.12 ($4,999); 952 @ $13.12 ($12,490).
• Shares owned after the transaction: not specified in the provided filing excerpt.
• Notable footnotes: awards granted under the 2025 Incentive Award Plan and the Non‑Employee Director Compensation Policy; some awards were issued in lieu of director retainer/meeting fees (e.g., $25,000, $12,500, $5,000). Black‑Scholes/45‑day average prices were used to calculate certain grant sizes (per footnotes).
• Transaction code: A = Award/Grant. These are compensation grants, not open‑market purchases or sales.

Context

• These are director compensation awards that vest in four equal installments tied to upcoming quarterly board meetings or quarterly anniversaries, with full vesting at the next annual meeting if the director remains in service (per footnotes). The derivative entries reflect stock options granted (valued for reporting using Black‑Scholes or an average price); the filing does not indicate any immediate sale or cashless exercise. As routine compensation to a non‑employee director, these grants are standard and do not by themselves indicate a change in insider sentiment.