Collier Charles 4
4 · ROKU, INC · Filed Mar 6, 2026
Research Summary
AI-generated summary of this filing
Roku (ROKU) President Charles Collier Sells 1,715 Shares
What Happened
Charles Collier, President of Roku Media at Roku, Inc. (ROKU), sold 1,715 shares on 2026-03-05 at $100.00 per share, resulting in proceeds of $171,500. The transaction is reported as a sale (S) and is described in the filing as an open market or private sale.
Key Details
- Transaction date: 2026-03-05; Price: $100.00 per share; Shares sold: 1,715; Total value: $171,500.
- Shares owned after the transaction: Not disclosed in the provided filing.
- Footnote: Sale executed pursuant to a pre-arranged 10b5-1 trading plan (F1).
- Filing date: 2026-03-06 (filed the day after the transaction), indicating a timely Form 4 filing.
Context
A 10b5-1 plan is a pre-arranged trading arrangement that allows insiders to sell shares according to a preset schedule; such sales often reflect pre-planned liquidity rather than a contemporaneous view on the company. Sales are common and not as strong an indicator of insider conviction as purchases.
Insider Transaction Report
Form 4
ROKU, INCROKU
Collier Charles
President, Roku Media
Transactions
- Sale
Class A Common Stock
[F1]2026-03-05$100.00/sh−1,715$171,500→ 11,131 total
Holdings
- 600(indirect: By Trust)
Class A Common Stock
Footnotes (1)
- [F1]Shares sold pursuant to Mr. Collier's 10b5-1 plan.
Signature
/s/ Renee Strandness, attorney-in-fact|2026-03-06