Hims & Hers Health, Inc.·4

Mar 18, 4:17 PM ET

Chi Michael 4

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Hims & Hers (HIMS) COO Chi Michael Sells 97,289 Shares

What Happened Chi Michael, Chief Operating Officer of Hims & Hers Health, Inc. (HIMS), sold 97,289 shares in an open-market transaction on March 17, 2026 at $24.69 per share, generating proceeds of approximately $2,402,065. This was a sale (not a purchase); sales by insiders are often routine and do not necessarily signal a change in sentiment.

Key Details

  • Transaction date and price: March 17, 2026 — 97,289 shares sold at $24.69 each.
  • Total proceeds: ~$2,402,065.
  • Shares owned after transaction: Not specified in the provided filing.
  • Footnote: The sale was executed pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on March 4, 2025.
  • Filing timing: Reported on Form 4 filed March 18, 2026 (one day after the trade), which is within the typical 2-business-day reporting window.

Context Rule 10b5-1 plans allow insiders to prearrange trades and are commonly used to avoid questions about trading based on inside information; such planned sales are generally considered routine. For retail investors, purchases by insiders can be more informative about confidence in the company than scheduled sales.