Jacobson Samantha 4

What Happened Samantha Jacobson, a director of Trade Desk, Inc. (TTD), was granted 12,477 restricted shares on 2026-05-24 (reported on 2026-05-27). The reported acquisition price is $0 (award/grant). This is an equity award (transaction code A), not an open‑market purchase or sale — it represents compensation rather than an immediate cash investment or divestment.

Key Details

• Transaction date / filing: Transaction date 2026-05-24; Form 4 filed 2026-05-27 (Accession 0002008907-26-000008). No late filing is indicated in the provided data.
• Shares and price: 12,477 restricted shares granted at $0.00 reported value.
• Vesting schedule (per footnote): 2,772 shares vest 8/4/2026; 3,270 vest 11/4/2026; 3,271 vest 2/4/2027; 3,164 vest 5/4/2027 — or earlier on scheduled quarterly board meeting dates; any remaining unvested shares vest in full at the next annual meeting of stockholders, subject to continuous board service.
• Grant context: Award issued under the Issuer’s 2025 Incentive Award Plan and the Non‑Employee Director Compensation Policy as a prorated annual director equity grant.
• Shares owned after transaction: Not specified in the provided filing details.

Context This is a standard restricted stock award for a non‑employee director as part of routine director compensation. Restricted shares vest over time and are subject to service conditions, so they do not represent an immediate sale or purchase signal.