Bron Olivier 4

What Happened

• Bron Olivier, CEO of Bloomingdale's (a Macy's, Inc. executive), had 7,504 restricted stock units (RSUs) convert to common shares on March 28, 2026 (recorded as an exercise/conversion of a derivative at $0). Following the vesting, he sold 3,051 shares in an open-market sale on March 30, 2026 for a weighted average price of $17.74, generating $54,132. The sale was used to cover tax withholding related to the RSU vesting.

Key Details

• Transaction dates and amounts:
  • 2026-03-28: Conversion/settlement of 7,504 RSUs → 7,504 shares acquired (derivative conversion) at $0 (F1, F4).
  • 2026-03-28: A corresponding derivative disposition of 7,504 shares is also reported (recording detail related to the RSU settlement).
  • 2026-03-30: Open-market sale of 3,051 shares at a weighted average price of $17.74, proceeds $54,132 (prices ranged $17.55–$17.885) (F3).
• Shares owned after transaction: Not specified in the filing excerpt provided.
• Notable footnotes:
  • F1: Each RSU equals one share of common stock.
  • F2: The 3,051 shares sold were to cover tax withholding upon vesting and were not a discretionary decision by the reporting person.
  • F4: The 7,504 vested RSUs are one installment from a 30,015-RSU grant that vests in four equal installments.
• Filing: Report filed 2026-03-31 (appears to report the 3/28 and 3/30 transactions promptly).

Context

• This was an RSU vesting event, not a cash purchase; RSUs converted to shares at no exercise price and then some shares were sold to meet tax obligations (commonly seen with executive compensation). Such tax-withholding sales are routine and do not necessarily signal the insider's view on the company's stock.