Keating Colleen 4
Research Summary
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Planet Fitness (PLNT) CEO Colleen Keating Withholds 22,494 Shares for Taxes
What Happened Colleen Keating, CEO of Planet Fitness (PLNT), had 22,494 shares withheld on June 10, 2026 to satisfy tax withholding related to the vesting of restricted stock units. The shares were valued at $50.60 each, representing proceeds of approximately $1,138,196. This was a tax-withholding disposition (routine), not an open-market sale or a purchase.
Key Details
- Transaction date: 2026-06-10 (reported on Form 4 filed 2026-06-12). Filing appears timely.
- Withheld shares: 22,494 at $50.60 per share; total value ~$1,138,196.
- Reason: Withholding to pay taxes on the vesting of 46,520 restricted stock units (per footnote).
- Transaction code: F (payment of exercise price or tax liability via share withholding).
- Shares owned after transaction: not specified in the provided summary.
Context This was a cashless tax-withholding action tied to RSU vesting — the company retained (withheld) shares rather than Keating selling them on the open market or paying cash. Such withholdings are routine administrative events and do not necessarily signal the insider’s view of the stock.