Keough Kelli 4

What Happened

• Kelli Keough, Executive Vice President (GBUL, SIPS) at SoFi Technologies (SOFI), sold 9,468 shares in an open‑market transaction on January 20, 2026. The weighted average sale price was $25.7496 (reported as $25.75), producing gross proceeds of approximately $243,797. This transaction is a sale (not a purchase or option exercise).

Key Details

• Transaction date: 2026-01-20; Form 4 filed: 2026-01-22 (timely filing).
• Transaction type/code: Open market sale (S); executed in multiple trades.
• Price: weighted average $25.7496; per‑share range $25.31 to $26.33.
• Proceeds: ~$243,797 (gross).
• Shares owned after transaction: Not disclosed in the supplied filing.
• Footnotes: Sale was made under a Rule 10b5‑1 trading plan adopted July 30, 2025 (F1). Reporting person notes the weighted average price and offers to provide the breakdown of shares sold at each separate price within the reported range (F2).

Context

• The sale was executed under a prearranged Rule 10b5‑1 plan, which authorizes scheduled trades and can indicate the transaction was preplanned rather than a reaction to current company news. Sales do not necessarily signal management view on the company; they can reflect diversification, liquidity needs, or tax planning.